That's a good question, and it spills over into the realm of politics. The current identity assurance program, Verify, was created after the incoming government of 2010 abolished the U.K. ID cards program, which had been a political commitment by the coalition government, the Liberal Democrat-Conservative government. They were very keen to find a method of achieving a similar outcome, but one that did not mandate that every U.K. citizen needed to go and register their biometrics on a national identity register. This was an attempt to find a middle ground.
I think, partly, there's also been a change in that we have an initiative such as open banking, which started recently in the U.K., under which you can go online and prove who you are using your bank as the backstop in terms of confirming your online identity and then confirming through a third party that you are who you say you are. I think there's currently a desire to have a look at what the government originally wanted to achieve, which was effectively a marketplace of trusted identity providers working within a framework that government trusted and ultimately could regulate if necessary, and whether that can now be achieved by changes that are happening in the marketplace anyway.
The one missing thing, to me, is still this link between a proven identity and the various silos of data that relate or belong to me sitting in the different government departments. There needs to be more discussion about the process that's going to bind my identity to those different multiple datasets in a way that people can—