Thank you very much.
Good morning members of the committee, Mr. Chair, and ladies and gentlemen. My name is Sara Anghel, and I'm here representing the National Marine Manufacturers Association of Canada. I am joined today by Mr. Jeff Wilcox, president of George's Marine and Sports.
National Marine Manufacturers Association, which I'll refer to from now on as NMMA, is the leading association representing the recreational boating industry in North America. NMMA member companies produce more than 80% of the boats, engines, trailers, accessories, and gear used by boaters in North America. The association is dedicated to industry growth through programs in public policy, market research and data, product quality assurance, and marketing communications. We represent 100 members in Canada and another 1,600 members in the United States.
In 2006 we conducted an economic impact study that told us that the recreational boating community has a $26 billion impact on Canada's economy and produces close to 375,000 jobs, directly and indirectly. This includes close to 7,000 well-paying manufacturing jobs. In 2006 nearly six million Canadians took to the water in a boat. These boaters have a $6 billion impact on tourism through travel, fishing, trailering, angling, and other tourism-related activities in Canada. We also see many of our American friends taking to our waterways as they have 4.3 million boats in the eight Great Lakes states.
Of those six million boaters in Canada, 80% have a household income of less than $100,000 per year, and 95% of all boats in use and sold each year are less then 26 feet in length--trailerable boats. Boating is solidly middle class, and it is middle-class workers making and selling boats for the middle class.
These strong economic figures will no doubt be smaller this year and next due to the significant slowdown in the economy. Our industry is usually the first to suffer and the last to come out of recession, because our products are non-essential to consumers.
As we know, normally functioning capital markets began to seize up in early 2008 in the U.S., causing commercial paper markets to fail to operate effectively as investors pulled away from lending to all but the most credit-worthy organizations. Lenders traditionally active in consumer and dealer financing began to pull back or exit the recreational marine dealer inventory/floor plan lending segment.
Floor plan financing is a source of financing that permits a retail dealer to buy goods from manufacturers on a wholesale basis and finance pending resale. The products purchased become the security for the loan that is repaid when the merchandise is sold.
The total marine industry floor plan market in North America is approximately $3 billion to $4 billion.
Here in Canada, 2008 was a relatively good year; however, the availability of floor plan financing is making the 2009 season very difficult. Textron, a financial lending company, exited the market in February of this year, leaving GE Commercial Distribution Finance Canada as the sole floor plan lender for the marine industry. Textron represented nearly 30% of the marine inventory finance business in Canada. At the same time, GE is expected to reduce its wholesale marine lending due to current market conditions and the credit health of marine dealers.
As floor plan lenders leave the market, the lack of readily available alternative credit sources poses major risks to marine manufacturers and their dealer networks. As a result of the credit crisis, the marine industry's distribution chain is now in serious jeopardy, already costing jobs, which will threaten more jobs.
Due to contract requirements, manufacturers in many cases are required to buy back or repurchase inventory from a dealer that goes out of business, creating a severe negative feedback loop that drains key capital from already struggling manufacturers. Excess inventory on the market as a result of liquidation, credit inaccessibility, and low demand means less production, fewer Canadian manufacturing jobs, and closures.
I urge you to consider and include the marine industry in your decision in the same way you consider automobile dealer financing. Relief to help stabilize the floor plan lending market and ease the flow of credit is crucial. Government needs to get the banks to begin stimulating the economy by expanding their leverage.
To be more specific, the following solutions are proposed.
First, increase the amount of insurance that Export Development Canada currently provides on exported goods from 90% to 100%. If the insurance were increased to 100% and it were made easy for lenders to access, this would provide a solution for boats being exported to the U.S. by Canadian manufacturers.
Two, implement a similar government-backed program for boats shipped within Canada by Canadian manufacturers. This could be done by expanding the mandate of Export Development Canada or by increasing the roles of the Business Development Bank of Canada.
A federal government loan guarantee program for floor planning will increase liquidity, attract new lenders, and increase existing lender participation to marine dealers. This will keep manufacturers and dealers in business and secure many of the 375,000 jobs our industry produces across Canada. In addition, stimulating retail customer-level financing will help move products and allow new products to enter the market, thus keeping our manufacturers working.
GE cannot do this alone in our industry, and, as I mentioned, currently they are the only available financing for our industry. We urge the BDC to work to assist GE, who will in turn be able to assist Canadian manufacturers, dealers, and, more importantly, assist middle-class jobs. Our retail buying season is March to July. We need to act now to prevent further declines.
l'd like to now turn it over to Jeff to give you a brief outline of how this issue affects a local business here in Ontario.