Good afternoon, Mr. Chair and members of the committee.
My name is Michael McSweeney and I am the president of the Cement Association of Canada.
You'll know most of the names of the cement companies around Canada. They're Cal Portland, Ciment Quebec, Essroc Italcementi, Federal White, Holcim Canada, Lafarge , Lehigh Hanson, and St. Marys Cement. As most of you will know, cement is the fine grey powder that, when mixed with crushed stone, sand, and water, makes concrete. Cement is the glue that holds that concrete together.
We want cement in Canada to be seen as a strategic commodity and a critical component to our nation's infrastructure. Cement really does underpin the construction industry across Canada as it is the key ingredient in concrete. Even though the economy has been slowly recovering, like most others, our industry has been significantly impacted by the global economic recession, with reduced demand for cement and concrete across Canada and the United States, which is our primary export market. For the first time in decades our industry has experienced layoffs, prolonged shutdowns, both of which affect all Canadians and the ability to complete infrastructure projects.
Our time is short here today, so without a doubt the two issues I want to talk about are the economy and the environment. With respect to measures to support the recovering economy, we do applaud the government and all members of Parliament for introducing stimulus measures that are renewing Canadian infrastructure. We recognize the challenges created in implementing the stimulus package and accelerating investments and we believe there is a need to encourage government at all levels to maintain the pace of infrastructure investment and help ease the infrastructure deficit, which we all know is huge across this country.
When it comes to the issue of infrastructure spending in Canada, we feel that the debate has largely been focused on how fast the money gets spent or the deadline for the money being spent, but we urge parliamentarians to play more of a role in how well taxpayer dollars are spent.
Our primary message is this. Whether using federal government money or partnering with provinces and municipalities, we're asking you to focus on the concept of total cost of ownership. The motto should never be, “The lowest cost wins”; the motto should be, “Build it once, build it right, build it to last”. In this way, we will be ensuring that new projects contribute to achieving Canada's sustainable development objectives.
In order to be doing this, the government needs to be promoting issues like enhanced energy efficiency, project life-cycle costing, and reducing GHGs. And if I might, I will make a plug for one of our industry solutions, Portland limestone cement, which has been approved by the CSA and is about to be referenced in the National Building Code. We believe the federal government should mandate the use of this new and equivalent cement as a substitute for general use cement. In so doing, the federal government can reduce its carbon footprint by up to 10%.
On top of this economic crisis, our country and indeed the cement manufacturing sector are facing a patchwork of environmental regimes, ranging from carbon taxes in two provinces to potential cap-and-trade programs that are under development in three other provinces across Canada, and hopefully a federal regime on the horizon soon.
I focus a great deal of my emphasis today on the environment and the economy because they are inextricably linked and have a major impact on the cement industry's competitiveness. This is something this committee should be concerned with. As an industry that's energy intensive and trade exposed, it's important that governments design policies that help manufacturers like the cement industry maintain and advance our competitive strategy while at the same time enabling us to reduce greenhouse gas emissions.
In designing regulations, the government should align Canada's climate change efforts with those of the United States on such issues as price signals, alignment, mid- and long-term climate objectives, and avoiding disruption of cross-border trade and border adjustments.
Finally, as you know, tomorrow there is a private member's bill, Bill C-429, that is seeking to require the Department of Public Works and Government Services to favour one construction material over others in the construction, maintenance, or repair of public works. We believe it's neither good nor acceptable public policy for Canadian governments to promote one building material over another building material by excluding alternative, viable, and competing Canadian materials from Canadian construction markets. We strongly believe that all construction materials should operate on a level playing field and in a fair, competitive, and open economic environment.
Thank you very much, Mr. Chairman. I look forward to any questions you might have.