The exact expectations have not been quantified. Our industry, that is, the audiovisual industry, has no programs specifically for research and development. At this time, producers need to test business models for all digital media. It is a question of testing various ways to work, because at present, producers cannot produce solely for television; the conception of a product must allow them not only to distribute it on other platforms, but also to ensure that they complement one another. Thus, there are parts within each platform, and in order to be successful... Actually, I do not believe that anyone already has all of the necessary expertise at this time. Some people have some of the expertise, and we are trying to get everyone to share them, but I think there have been many new developments. When I say research, I mean testing new business models and new ways of conceiving products. I do not know if that answers your question.
On November 1st, 2010. See this statement in context.