Good morning. My name is Alain Pineau, National Director of the Canadian Conference of the Arts, Canada's oldest and most broadly based cultural umbrella organization. The CCA provides the national forum for the entire arts, culture and heritage community, from all disciplines and regions.
In this submission, the CCA will emphasize the wisdom for the federal government to maintain and, if possible, to increase its investments in the arts, culture and heritage sector. We will also argue that, in order to sustain and create employment, the government should take tax measures that recognize the large numbers of self-employed artists and creators as entrepreneurs running small and medium-sized enterprises.
The CCA submits that, in the current environment, making sound and prudent investments in areas of growth is the most appropriate strategy to adopt. It is the CCA's position that, in order to achieve a sustained economic recovery in Canada, or at least to soften the impact of another increasingly possible economic crisis, it would be wise to maintain or, better still, immediately increase federal investments in arts and culture, in particular through the Canadian Conference of the Arts.
I will now discuss employment.
Sustainable jobs. The cultural sector's direct contribution to the Canadian economy is over $46 billion, and it provides direct employment to over 640,000 Canadians, three times the number in the insurance industry and twice the number in the forest industry. At 26%, the percentage of Canadian cultural workers who are self-employed is more than twice the percentage of self-employed people in the overall economy.
A large segment of the cultural sector comprises small and medium-sized businesses that are continually adapting to changing markets and evolving business models. To make a living in the cultural economy, cultural workers must develop entrepreneurial skills. Beyond their economic contribution, the cultural businesses they start, such as art galleries, craft shops, bookstores, and entertainment venues, are essential to the unique character and quality of life in our urban neighbourhoods. And in the new creative economic environment provided by digital technologies, artists are more than ever at the forefront of innovation and entrepreneurship. I will open a parenthesis here to say there's one area where we're really ahead of the Americans, and that's in the use of new technologies in cultural production. With, for example, Robert Lepage at the Metropolitan Opera and Cirque du Soleil in Las Vegas, we are dominating in that field, and it's important to keep investing in that area.
Rooted in its increasing cultural diversity, Canadian creativity is a non-polluting and inexhaustible natural resource helping to grow Canada's economy. Thus we suggest that it is essential that the federal government invest in the development of markets both internally and abroad through programs supporting touring of artists' works and cultural institutions.
Issues of taxation. A number of economists argue that to stimulate the economy it is better to cut taxation to small and medium-sized businesses. Culture falls into that category. Over the years, recommendations have been made by the CCA and its members concerning income averaging for artists and creators whose revenue may fluctuate greatly from one year to another.
It remains our conviction that rather than taxing revenue from a single extraordinary year at maximum bracket rate, taxing income averaged over a few years creates a more stable financial environment for artists and creators and recognizes the multi-year investment that sometimes a single creation requires.
An alternative solution to income averaging, which we put forward in our memoir, is to allow professional artists and creators to use the current year of revenue to establish the level of tax-free contribution to a registered retirement savings plan. Such a regime already exists in Quebec and could easily be extended to the whole country at the federal level.
Similarly, revenue derived from copyright or from residual payments and grants to individual artists and creators should be exempt from taxation. For several years now, again, the Province of Quebec has exempted a certain level of copyright revenue from taxation. By taking this fiscal approach, encouraging those who seek revenue from their intellectual property, and by setting a reasonable ceiling to such tax exempt revenue, the government could make sure that only artists and creators whose revenue is modest benefit from this measure, which would not cost much to the treasury and would be easy to administer.
I will now talk about budgetary balance.
While the CCA understands the necessity to start eliminating the annual budget deficit, we submit that it would be very short-sighted to deeply diminish investments in the cultural sector, for all the reasons I brought up earlier. The cultural sector is an important component of the knowledge economy, which is Canada's future and provides excellent returns on investments in terms of creating jobs. In the digital age, it is of the utmost importance for a small nation to invest not only in digital infrastructure, but also in content development and production. Canada has a duty to support the development of all forms of cultural content that reflect our identity as a nation, contribute to the country's standing abroad and support our commercial objectives on the international scene, while making a significant financial contribution to the domestic economy.
The government has other tools to support the economy...