The same thing could be said for the agriculture sector, where at the farm gate you could create a lot more value from agriculture residue, whether it's straw or a forestry product. Once you've got a biomass, which has a high level of cellulose in it, and you can convert that cellulose to sugars, then those sugars can be turned into, or we could turn them into, renewable fuels. You can also turn them into polymers to make plastics. Almost everything you can currently imagine that is made from hydrocarbons, all the consumer products, could instead be made from carbohydrates or from biomass, and there's a huge amount of consumer demand for those green products.
I mentioned in our written submission that the U.S. Department of Agriculture has a biopreferred program now with over 5,000 identified consumer products that either wholly or in part are made from biomass, and over 100 companies--I think the number is up to over 200 companies since I made the written submission--have now applied to the U.S. Department of Agriculture for biopreferred labelling because they want to meet that consumer demand.