Yes. We recently finished a study in Ontario on the economic impact of the sale of VQA wines, and we looked at their impact on the economy over and above taxation. For every litre of VQA wine that is sold in Ontario, it's $12.29 in added economic value for both the province and the country. From our perspective the net-plus side of each and every sale far outweighs any downside that any of the liquor boards could forecast.
If you think about it, certainly in our province, in B.C., and Nova Scotia for sure, these industries aren't just wine stores. They're tourism. They're agriculture. They're manufacturing. They're all the things. There are all these elements built into rural economies across this country.
I think the impact would be significant.