The last 3% in the most remote areas will ultimately need to be served via satellite. Wireline fibre Internet is being offered by multiple companies in the urban and suburban areas. But if you want that coverage it will be through wireless broadband using LT technology, which offers phenomenally high speeds. That service will be delivered to 97% of the country by the national players, who are putting a lot of capital on the ground and employing tens of thousands of people—Bell, Rogers, and Telus.
As for pricing, I'll give you an example. These are facts on the ground, not price rhetoric we read in the newspapers. They were verified today in advance of coming here. If you look at AT&T's iPad plan, for a fairly decent chunk of data usage it's $50. The very same plan through Bell Canada is $35. It's significantly cheaper here in Canada than in the U.S.