On the points that were made earlier, I feel like a little retribution. I do go to the website quite often. I'm driven there by constituents who have no idea about this plan. Let me bring up one fact that I regret I didn't bring up earlier. This is from Ipsos Reid on April 2, 2012. They say that 92.1% of the people surveyed did nothing as a result of seeing the ad. Of the 7.9% of people who did do something after seeing the ad, only 22.6% of them went to the website.
Ms. Glover said earlier that a lot of people were calling her office. If these ads were more effective, fewer people would be calling, because they wouldn't have to. I will take the bit of advice you gave earlier about providing my own advice on how to communicate this. I have never done that before, but I will in the next round of consultation. Direct mail is probably a better way to go about doing this. I take your advice.
I have a quick question, though.