We can do that by an advertising program. We want to make sure that Canadians from coast to coast to coast are aware of the measures. The campaign will highlight key policies, such as the doubling of the children's fitness tax credit, the increase in the child care expense deduction, the new family tax cut, and the enhancement of the UCCB. It's important that Canadians are aware of these measures and that every family with children who stands to benefit should benefit right away.
On June 2nd, 2015. See this statement in context.