I think customers have a lot of choice in Canada. It is a highly competitive market, and they can choose to borrow or invest with many different institutions, and many Canadians do. If customers want to consolidate some of their debts or their investments, I think having pre-approvals means fewer institutions to work with. That's one of the reasons why we would have pre-approvals.
On June 12th, 2017. See this statement in context.