To add to that, there's a bit of a perspective that I think is important to understand, particularly at a budget level. To plagiarize a statement by President Kennedy, you need to focus on the tide, and the tide will lift all ships in the harbour. The reference I'm making is that tourism is not independent from the other economic development agendas that we need to work. Tourism, in fact, is an enabler to some of the other economic development opportunities. When you bring it down to an arts and culture sort of experience, that's the same experience we utilize to grow businesses. It's the same experience that we utilize from a holistic perspective to attract people. It's the same experience that we depend upon when we're entertaining expanded companies or, in some cases, soft landing zones, from attraction abroad.
It's really important to understand that if you don't keep the ship in the harbour called tourism or arts and culture lifted in the same manner that you maybe do with visual infrastructure or something else, then you're going to let a part of the economic development fabric fall by the wayside. You really need to have policies that cross a lot of jurisdictions, if you will.