Perhaps I could address that.
First of all, this would apply only to prepaid cards that are offered by institutions, so in the case of Toys “R” Us those are cards that are covered by provincial authority. Nevertheless, the point you're making is equally valid still.
The legislation ensures that a prepaid card would not be subject to maintenance fees during the first year. Most consumers buy prepaid cards to use them right away, or perhaps over a period of months, and they would be protected by this bill by not having maintenance fees during the first year.
Second, going back to your point on expiry, it ensures the funds in prepaid cards issued by institutions do not expire.