Thank you for asking, sir.
So, we actually.... Again, allow me to reiterate this very important point.
We believe that, in speaking on the WE Day stage, it is an honour and a privilege to address 10,000 or 20,000 young people at a time to share your story. It's typically two, three, four or five minutes max on the stage, and it's not a hard thing to get people who want to speak in front of 20,000. The challenge or difficulty is having someone come into a city to do multiple educator events, multiple breakfasts, fundraisers, cocktail parties, evening events and gala events.
Just like other charities, we engage through a speaking bureau with the proper processes in place, someone to help us find the talent to engage in those types of activities. We don't do telemarketing. We don't do street canvassing. We don't do mass mailing. We don't do fundraising of that nature, but bringing in these type of educational speakers to events allows us to bring partners and sponsors to the table. This is part of our model, and it works really well.
To clarify, again, this is not just to get up on the stage on WE Day, as per Ms. Douglas's comments. This is for a different purpose; it supports the organization's mission.