I will keep it short.
We aired the film by Raoul Jomphe in Amsterdam. We had a public opening there and invitations. We showed My Ancestors were Rogues and Murderers, a film done by Anne Troake. We did it in Italy recently, with 20 different media there, and a media forum occurred in Italy on that issue. We have been using those avenues.
We've been preaching that this is the Humane Society of the United States, basically an NGO out there concerned with humaneness, and they pulled the seal back onto the ice to video it for another 25 minutes or 45 minutes, a suffering seal, when there was a sailor, Jean-Claude Lapierre, no distance away, from Îles-de-la-Madeleine, who could have come over and put the seal out of its misery, but no one has ever mentioned to a sealer to do that. At that type of event we speak that, we say that, we correct that.
We do have in Scotland Ian McCartney, who was a minister there. He was one of the drivers between the ban in Europe from Scotland on this issue. I got very good support from a group, members of the European Parliament, with a Scottish person who was very sympathetic and understands this, who I met just recently in Brussels, last week, and I consider an ally to advance it.
It's kind of difficult to talk about strategies in a more public forum. An in camera forum here I think would accomplish a lot more and make you more informed, because I don't want to talk about aspects. That's like going and strategizing with two teams, and one team is out in the public giving out their strategy and the other team doesn't. It's really difficult in the session to do that, and I want to be honest and open on this process.