Now, when you sit there--not to interrupt you--on that council, is there any choice? Is there any choice in not being involved? If you don't have eco-certification...and looking at somebody deciding that fish comes from a certain area. Or bluefin tuna; that goes....
We've dealt here at this committee with the green, yellow, and red categories. It certainly scares me; particularly when you hit the red category, you're done, as far as marketing a product.