We have never sold more salmon than we're selling today, and customers expect it year round. The season obviously is a big part of that, but customers want all fresh product year round.
On December 6th, 2011. See this statement in context.
On December 6th, 2011. See this statement in context.
December 6th, 2011 / 3:55 p.m.
Vice-President, Innovation and Supply Chain, Overwaitea Food Group
We have never sold more salmon than we're selling today, and customers expect it year round. The season obviously is a big part of that, but customers want all fresh product year round.
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