I don't think we ever believed that closed containment would take over from open-net pen aquaculture 100%. I believe that closed contained aquaculture will have a niche, will have a marketplace. A market will demand a premium for that product. As production develops and more research allows us to reduce our costs even further, that might become more of a viable option. It could compete with open-net pen aquaculture and become more of a commodity, the way open-net pen has. Albion's perspective—not mine—is that it will completely replace it.
On December 6th, 2011. See this statement in context.