Yes, absolutely. Because we're an island, every day that someone stays here longer—I guess it's like any other destination in Canada—has a significant positive impact.
Although it's more of a provincial initiative, one of the good examples of that is provincial tuna cup that we have every fall. Teams enter from all over the world. Every year it gets bigger and better. There's a lot of repeat business, but people are also hearing about it through social media. Those are the types of things that we want to see grow. It helps everyone, because it's a huge shot in the arm for the economy.