One of the things we are planning to do with the money in this first year is to really focus on understanding, first of all, the issues of food fraud, including fish. Fish is the priority for us this year. We are looking internationally and working with our international partners very much—and I can't understate this—to understand the supply chain of where the misrepresentation is happening, where it is introduced and what the drivers of it are, because the responses are different.
If it is a small processor, for example, who runs out of one fish and substitutes another and mixes it in because it doesn't seem like a big deal, the proper response is probably compliance promotion and education and saying they are actually breaking the law here with what seems like a simple thing.
If it is criminal intent, then that is something we would probably want to involve our law enforcement partners with.