Thanks for the question.
Clearly, the marketing issue is one. As the federation started into COVID, we did a short-, medium- and long-term view of what we thought, if our crystal ball was in its best form, we would need to address.
One of the things we did talk about is marketing. It's not as much our bailiwick, to be very frank, but we put it on the agenda each and every time.
As we go forward, we hope to spend more time on it, to be very honest. Right now, we've spent more time on the relief package and other financial aid, the things that have been put up, but certainly it's something that we're going to need to spend a fair bit of time on to try to sort out where we're headed with this, and how we're going to deal with the diversity in the industry and the different markets that have been so negatively impacted, as we are now into this for a few months.