No, and we maintain the MSC certification on many of our other products, in fact. In each case it's really a decision that is based on the value that the eco-label brings in the marketplace.
I think Canadian seafood does have a very good reputation internationally. That's on the basis of our strong regulatory regime, led by DFO, and that MSC certification is really a third party verification of the responsible management of our fisheries.
In this particular case, as a small-volume fishery, it didn't make sense for us at the time to go into the recertification process, but I don't think that is impacting the reputation of the product internationally.