Thank you for that.
A lot of what I said—I'll ad lib also here—was statements that were already made about the effect it has on the social and economic well-being of the families of, actually, hundreds and thousands of harvesters out there.
I shared my experience of growing up in a family of 14 and what it meant to get out there and harvest animals in the 1960s, 1970s and 1980s at a time when there were somewhere between 2.5 million and three million seals. We seemed to have a sustainable harvest at that point, although we agreed that we'd like to build a little onto that. I talked about that a fair amount.
Then, as we proceeded into the 1990s and 2000 and beyond, there seemed to be that dropping-off point that started to dictate that we were bringing about 40,000 to 50,000 seals to the marketplace. We went from that number of half a million seals in that period of time for reasons that I'm not sure anybody can entirely understand, quite frankly. Clearly, as I mentioned, we allowed the animal welfare people to really come in the back door, for reasons that were very nefarious.
I think the lack of science, or poor science—I spoke about that as well—and the rationalization for the kind of hunt we should have allowed these groups to come in and destroy the marketplace. I think all roads ultimately lead to the marketplace. I think we have to unravel that and understand that particular dynamic.
It was the pressure of the animal welfare groups, among others, that then allowed the kind of legislation we saw in the EU, which cut off a lot of populations and countries from accessing our products. Also, in the bilateral, trilateral and multilateral trade agreements and so on, there was always an absence of language around seal. It was taboo to even talk about it, let alone negotiate it.
We've missed something there. We've missed the gateway that would allow us to access these countries.
I didn't speak a lot about it, but I alluded very quickly to the idea of a marketing framework. There has always been an absence of a marketing framework. I say this because I was on the board of directors that travelled globally to market fur products in mink and fox in particular.
We grew the mink industry, by the way, to 125 million. We overstepped a little. We've had to rein that in. We've having challenges these days, because of the war in Ukraine, with our biggest buyers for long-haired furs in particular. In Russia, it's been eliminated. COVID in China and so on has been a problem; there's no question about that. Plus, their economy has really declined a lot. Those are geopolitical issues and so on that come and go, but we're still missing that fundamental framework that's needed for marketing and promotion.
We have had fashion shows with mink and fox in the great hall in China. Would they consider that for seals? Why weren't there seal products there? There's never been a collaboration with the marketing experts around the world to try to move that product out into the marketplace.
Denmark created the Great Greenland company. It's a massive enterprise that had a lot of success. They put a lot of money into the marketing of seals in Greenland—the same seals we are harvesting—and put them right into a world-renowned auction house in Copenhagen. They also put seal product and worked with seal fashion in one of the greatest fashion houses they've created, which exists in Denmark as we speak. There's never been any discussion with the Canadian government to consider moving seal product into these various venues and promoting it.
Unless we build that international marketing framework, we're going to continue to be in trouble. We can talk about domestic use of product even here in Canada, but it's not there.
Canada is not going to take us where we need to go. We can set some examples, of course—local use of products and so on—especially with some of the nutraceutical functional foods that we're now starting to derive from all this.
Here is the other leg up, the other piece of strategy that we could work on that we didn't have, let's say, with mink and fox. We could only talk about fur and fur products. We couldn't talk about full utilization of a mink carcass or of a fox carcass, because we were dealing with fur. We have fur from seals, but we now also have the fat, the meat products, the protein and all these functional foods.
I'm getting the flag that I've reached my time limit.