The system that we have put in place is within a global approach that we have for our lobster fisheries. The purpose is obviously to protect the environment that our fishermen are working within, and also to protect their future. Fishermen don't have any control over the prices and so on, so it was essential for them to have a global approach to support their stocks and their environment, to get the MSC certification and put that forward as a guarantee for the end consumer, because that represents a lot of investments, millions of dollars over the years from the fishermen to put those first traceability steps and identification of origin for the end consumer. That is part of a global approach that we have, environmental and economical, for our fishermen.
On March 1st, 2022. See this statement in context.