Mr. Kurtis Hayne at the Fisheries and Oceans Committee

I will respond to that from an MSC perspective. Fisheries and supply chain actors that are using MSC local and selling certified seafood do so voluntarily. A lot of times that is to gain market access or a market premium.

I think there is value to be gleaned from assurance of source, traceability and sustainability. There is value for fishers in demonstrating that, and we have seen that.