I think there are several things this committee can influence and that it has the power to change; that is one. I would say the other one is to really work on developing a brand for the federal public service. Alberta has a tag line; it's “Alberta's Best is Hiring”. I like that a lot. That little tag line is on everything.
I think it's extremely important that one look at speed to hire. I think it's important that one look at the reputation of the public sector and really build the brand. You should sell it for the wonderful place it is. I mean, really, the opportunity across government is phenomenal. There's probably no other place you can get that experience. I think you have immediate influence on that.
Again, as I mentioned in my testimony, I think you have immediate influence in helping raise the bar in terms of what public service is. Make people proud to be public servants and be proud to be associated with them, instead of—I read all these things; they're not happy.