I'll be brief.
The thinking is, given the economic climate, that there's a serious possibility that the number of tourists coming to Canada will go down. I think that's a legitimate concern. And to the extent that the concern materializes, events would hire fewer people, hotels would require fewer staff, and restaurants would require fewer staff. So we're trying to provide additional resources for those events to promote themselves so that they can try, as much as possible, to maintain attendance, and hopefully increase it, with a view to increasing the number of people who are employed directly in the event--in supporting the event and helping to carry it out--but also in the residual areas, such as the hospitality industry, the hotels, the motels, restaurants, and the incremental sales of gasoline.
There will certainly be an employment impact, but it's exceedingly difficult, particularly in advance of the events, to quantify. But certainly the expectation is that there will be an employment impact. You create employment in this world by getting people to the events.