I could provide an example from this week, perhaps going on right now.
Forrester Research is a major industry analyst organization in our sector that has global influence in terms of identifying key technologies that are disruptive. We had a detailed interview with a woman who was part of Forrester Research. She was identifying the top new data protection technologies; she's writing a report on these companies. Normally we have to pay $40,000 or $50,000 to be mentioned in such a report. She was very impressed by our product demonstration, which we gave her through the Internet, and she asked for a customer reference so that we could be included in her report. I gave them the contact name of the individual we've been working with at Shared Services Canada, actually the CTO, Jirka Danek. My belief is that he will provide us with a very good reference, and that will help us be mentioned in the Forrester report and get all the corresponding media attention.