I'll take that question as well, Mr. Chair.
There is a continual examination of the ways in which Canadians can be informed of the benefits and services that are available to them, now through the budget, and through exercises like the national shipbuilding strategy. As that unfolds, I think it reflects the modern world of communications. The government is no longer in the business of issuing a press release once a day or whatever. There's a much more active ongoing communication effort with Canadians and a two-way communication effort with Canadians.
I won't speak for the shipbuilding strategy but I would say that to the extent that the economic action plan website continues to receive on average about 3,000 unique visitors every day right now, there's an indication that Canadians continue to look to the Web for access to benefits and services. To the extent that there can be a degree of commonality, we found as well that the common look and feel associated with the economic action plan signage, advertising websites, and otherwise has increased Canadians' recall rate and just the basic understanding that this is a federal program and they can go and look for more benefits.
That common look and feel is an element that has proven to be very successful and that relates in part to the branding work that we're doing now to try to find out whether there are ways of simply continuing to reinforce for Canadians that there are benefits that are available to them.
So the shipbuilding strategy, as it unfolds, will be part of a wider communication effort to try to make sure that Canadians both understand the benefits that are available to them and have practical ways that drive them to a website or direct them to other ways of getting government information so they can learn how to get access to those benefits that interest them.