I would just say that targets are key to this entire program, and when we look at what our members have started to do, it's publishing and actively putting out their energy use numbers, and that is so important to the end game in this. It's not a public shaming if your building falls below the target you set, but it does give you a clear goal and a clear path forward, and that's something I think will go a long way in any government program.
On March 5th, 2013. See this statement in context.