There is going to be a natural evolution in this market. As with any technology sector, we'll go through a period of hype. We're not quite there yet, but there will come a time when the opportunity will get overestimated in a sense, and it will go through a natural cycle.
In the maturity part of the cycle, you'll start to see tools being developed by independent developers that will make the development of these technologies easy to use, even for the layperson. There's a product on the market called GameSalad. With GameSalad my nine-year-old son was able to create an Angry Birds look-alike in 15 minutes. If you can use PowerPoint, you can use GameSalad.