I'd love to comment on that.
You're 100% right. There's no downside for not making a decision, and there's no downside for making the safest decision. There is no upside for experimenting, so we do have to create the ability and the incentives so that people are actually able to experiment and over time can experiment on bigger scales. However, right now it's status quo, doing nothing. Sometimes you can do that all day for the rest of your career.
You're right. Where are those performance metrics that link performance to the outcomes we are trying to achieve?
As well, it's to create a safe place. Not every experiment is going to be successful, but let's try for that first viable product. Try things, iterate, be agile. Agility is all based on failing fast and failing small, and that has to be okay, because then you'll get better at the bigger things. That's a key point.