Yes. The government was getting feedback that people didn't know where to go to get information. We were hearing that loud and clear. It was a profound glimpse of the obvious idea to put it all in one place. My understanding is that the site was accessed by a lot by people. The government saw that it was successful and looked for ways to leverage that success within the rubric of the communications policy of the Government of Canada.
On March 8th, 2016. See this statement in context.