Is that the only hope for rural postal service, that Canada Post has to find ways to generate more revenue? I'm thinking about rural transportation as the other analogous service where, instead of thinking about rural transportation as an essential service that's required in order for rural Canada to be part of the fabric of our country, the government keeps trying to find private sector partners that are somehow going to deliver money-losing services to sparsely populated regions.
Is something like postal banking the only hope for rural postal service?