I believe we can use our visibility and platforms to make sure that young people are taking the right messages from our game. What is done and is appropriate at the NHL level may not be appropriate at the youth level, but there are things that go on in our game that send the right message, for example, with respect to dangerous hits, making sure that people at all levels of the game avoid them, if at all possible.
With respect to acknowledging that you're not feeling well.... If you think you have an injury, particularly a concussion, not trying to play through it to be tough, but understanding.... Our culture for our players has changed over the years, with education and the concussion protocol. We've had buy-in from the players and the players' association, to make sure the culture of the game is one where if you're not feeling right, you're willing to acknowledge it and get help. That is something that permeates it.
You see it in our games on a regular basis. There will be coaches who tell players to leave the bench and go to be evaluated. You will see players telling trainers that other players should be looked at. That's now all part of acknowledging that in our game, if you're injured, it's okay to acknowledge it and get help. It's not only okay, it's important.