Yes. When that policy was being developed, part of the reason it was a standardized presentation was that the literacy community said there's enough complexity to the terminology and the numbers; put it in a standardized presentation and we will be able to build on that. And it becomes a tool that's in the environment, that is integrated into the nutrition education programs of provinces and communities across the country. It's not just about “here is labelling and here is how you use it”; it becomes a tool that's referred to as people are educating across the country.
On September 21st, 2006. See this statement in context.