I think the more health information we provide consumers, the better. And I think CDPAC and the Heart and Stroke Foundation would agree with that.
In the latest “Tracking Nutrition Trends VI Report”, put out by the Canadian Council of Food and Nutrition just this fall, the results show that 34% of Canadians still don't know that transfats are worse for their health than saturated fats. So there's a lot of education that still needs to go on with the public if what we're going to do is put that label on there. A lot of Canadians don't understand that.