Thank you.
I have one more line of questioning. Recent literacy and numeracy surveys in Canada have shown that about half of the Canadian population lack sufficient skills to understand the current food labels. I'd like to think I could understand them; I just choose not to look at them. Food companies have suggested that their symbols and logos take the confusion out of nutrition for consumers and enable them to make specific dietary changes. What evidence exists about the effectiveness of these different colour symbols in communicating nutrition information? Would these suffice? Or do we need the nutrition facts labels as well?
That's question number, I guess: are the symbols enough, or do we need the nutrition facts labels as well?
And with the proliferation of competing symbols and logos from different companies, is there greater confusion among consumers with all these symbols? Should we be striving to develop a uniform system that is simpler than the current labelling system?
That will finish my questions, once they're all answered, Mr. Chair.