Can I just supplement that very briefly?
At the UN in 2003, the position we took—which is our continuing position, and which I'm sorry wasn't reflected in the remarks clearly—is that if you're thinking about becoming pregnant, or are pregnant, you should have no alcohol. I would extend that to being, if there's a possibility of pregnancy, you should have no alcohol either. That's the message. Now on some liquor bags, in some campaigns that are provincial, or whatever, they may just say that if you're pregnant, no alcohol. But that's not the position we put forward.
On the issue of promotion, etc., the PTs have promotions. They've not asked for federal engagement on that.