There are a number of points made there. I want to address something you said just a moment ago, about this bill adversely affecting tobacco companies. I think members, in legislating tobacco control, have to recognize that we can't have it both ways. If indeed the legislation is going to have a meaningful impact on tobacco use in this country, it's going to affect the bottom line of tobacco companies. If it doesn't affect their business, then the bill isn't having any impact on tobacco use.
It should affect the tobacco companies. This particular bill, apart from the part banning advertising in print publications, primarily affects companies operating at the margins, not the big three companies in Canada. I don't understand at all their comment that they will be thrown into chaos. They survived in the market for years with no advertising while the Tobacco Act was before the Supreme Court of Canada.