I'm moving very rapidly to a conclusion.
Ninety percent of the public we surveyed know that they should reduce their sodium content; 90% of them recognize processed foods as being an important source of sodium; and 50% of them say that they are already taking steps to reduce their sodium content, which of course is inaccurate, because we know that what people say and what they do are very different. They are unable to make those steps because they don't understand where sodium comes from.
So I would hope that you would—