That clarifies it for me. Thank you very much.
We're shooting for 1%. What is realistic for industry? We've heard that we're coming up with new oils and new products, but Canadians like to eat imported fatty foods. We consume things that we don't produce on our shores. What is realistic? Even if we do get all the processed trans fat out, what would you say would be the bare minimum, on average, in terms of a Canadian diet? Would it be 0.5% or 1%? When you include these imported products that Canadians like to eat, what is realistic?
We've thrown around what this 1% means and what it doesn't mean. Is that realistic? Could you elaborate a little bit on that?