When you look at the events we are supporting, be it Formula One, be it Air Race, be it Crashed Ice, these are clearly events that are targeted at adults. When you look at the marketing activities we perform, when you look at the universities, for example, starting with students who are 18, yes, this is where we are. When you look at high schools, where students are younger, then this is where we are not. When you look at the advertising we're doing, part of the—
On June 8th, 2010. See this statement in context.