I can try to answer that, Madam Chair. Thank you.
You raise a very important point. I would like to give you some background on nutrition labelling, if I may.
It did not come into full effect until 2007. Canada was the first country in the world to make nutrition labelling mandatory. You mentioned an extremely important issue, portion size. It is actually not mandatory to indicate a given portion on the label. When these regulations were being developed, Health Canada suggested standard portions for a certain number of prepackaged products. Those portions appear in one of the schedules of the Regulations Respecting Food and Drugs. So there are guidelines provided to help food processors determine portion size and, specifically, create corresponding nutrition labels.
We are starting to see disparities in the use of these portions on a number of levels. In some cases, it has to do with product diversity. In other cases, the disparity, as you said, is due to the fact that the portion does not represent the quantity likely to be consumed by the average Canadian, if I can use that term.