Thank you very much, because that kind of leads into my next question.
First, I want to commend you on these guidelines. I think they're fantastic. I remember that when you put them out, though, there was a little bit of criticism of them. You mentioned earlier...and we've heard a lot of people say that the government should subsidize different physical fitness things.
But I remember that when I was a kid, we used to go out and play pick-up hockey. We would cycle, we would swim, we would do all kinds of things. My colleague mentioned earlier that, you know, it's not fun anymore...?
I'm wondering if you could elaborate on that a bit, on the guidelines and on how families can maybe get the fun back into it. It doesn't necessarily have to cost a lot.
As well, if we have time, I'm wondering if you could comment on the science behind these recommendations. I see them as being excellent and valid, but there was some criticism, and I just wanted to give you the opportunity to address that while you're here.