Well, here we are today. There's a high degree of collaboration, as Kelly pointed out earlier. We work closely with CDPAC. When Manuel is not volunteering with CDPAC, he's working for the Heart and Stroke Foundation.
There are a lot of global initiatives to try to combat obesity--research in particular. Canada is in the forefront of research on the risk factors. The big INTERHEART study identified nine risk factors for cardiovascular disease, with obesity being high among them.
Everybody is collaborating. There are different roles, and the multi-pronged approach is key, as we learned in the tobacco experience. I guess we know from tobacco that it takes a while. We're trying to change behaviour. We know that 80% of cardiovascular disease can be prevented by known behavioural and pharmaceutical interventions, but it's not easy to get people to change behaviours.