Thank you, Mr. Chair.
I want to pick up on what Mr. Duhamel and Mr. Sherwood were referring to in regard to sugar and pop. Whether the issues are related to obesity, diabetes, or heart disease, issues of that nature are becoming a greater portion of health care budgets across Canada.
One of the issues in Manitoba, for example, particularly in northern Manitoba, is that it's considerably cheaper to buy a two-litre pop than it is to buy milk, sadly. There is a great deal of concern in terms of the sugar content, and you seem to be of the opinion that it's something we don't necessarily need to be concerned about.
I look to you, as the industry, to give me an indication of this. Do you believe there is a recommended number of cans of pop--I think 255 millitres is how much there is in a can of pop—for a 10-year-old to be drinking per week?