As it now stands, our biggest problem is not that there are several healthy standardization and promotion systems for nutrition, such as the Heart and Stroke Foundation program, but those initiatives are often drowned in a sea of similar ones, which is very confusing for consumers. What is worse, too often today consumers do not trust the labelling and they tell us so. Which do they believe? The yellow logo, the blue one or the red one? It becomes extremely difficult to sort them out. So best not to trust any of them at all.
This is why Dietitians of Canada would like to see all claims and labelling systems standardized in order to help consumers understand them, and to develop a level of trust that they need to make informed food choices that will keep them healthy.