We need a strong research perspective and we need to have evidence informing the decisions we make. I recognize there's a commercial imperative, but at the same time, when we have a standardized and structured approach to reporting, that has to be based on evidence.
You're right that it's very difficult for people to navigate nutritional labelling when they have a unique problem, so if you are a diabetic, yes, you'll be drawn to the calorie count. Don't forget that diabetics have to watch their caloric intake as well as their fat intake. They have to balance these things, and we have to make that easy, as opposed to complex. These people are often elderly, and they're challenged in terms of their ability to move through the different information and make meaningful and informed comparisons.
Yes, we have to have evidence to guide this decision, and there is evidence; we have to then translate that evidence to meaningful packaging that can be interpreted.
Thank you for the question.