We need to add, so that there's a third population represented here. For teenagers, ParticipACTION created Sogo Active. I started to mention this in my original introductory comments.
Teenagers told us that they don't want their parents influencing them, that they don't want old guys like me telling them what physical activity is, and that teenagers will decide what physical activity is. So we've created this program with private sector funding, and it's all around youth and inspiring youth to get more physically active. They define physical activity in all different ways, shapes, and forms.
Scott talked a bit about some of the programs the YMCA is doing, but dance is a huge piece for teenagers, so it's not just sport. It's not just organized sports that cost money. So what we do is deploy moneys out to kids and to community-based organizations to support teenagers whose physical activity levels are less than 7% of the population in regard to meeting the physical activity guidelines, with them creating challenges for themselves or their colleagues in their particular community to get more physically active.
There are a lot of creative ways for us to do this--even using private sector moneys--without it being cost-prohibitive.